The story behind
Smartwatch-straps.co.uk
Smartwatch-Straps.co.uk is the brainchild of three mates: Bart, Jan-Willem, and Jeffrey, who share a genuine passion for technology, gadgets, and brilliant accessories. What began as a modest side project has blossomed into an international operation shipping to 10 countries worldwide!
From humble university assignment to multinational success. WooHoo! Proof that great things often start small!
The beginning
It all started when Bart launched an online shop as part of his university coursework. Jan-Willem was keen to get involved from day one. After finishing their day jobs, the pair would dash back to Bart's attic to pack and dispatch that day's orders, often working well into the evening.
Finding our feet
Jeffrey came aboard as the business was really finding its feet. With orders steadily increasing, it became clear this was more than just a side hustle. By 2019, demand had grown so much that we opened our first proper business premises.
Our first premises
The business continued to thrive and we opened our first proper business premises. What started in Bart's attic was becoming a real company.
A modern headquarters
After several moves, in 2023 we relocated to our new, modern headquarters in Rijswijk, Netherlands. We now ship to over 10 countries and our team has grown to more than 50 dedicated members, all committed to delivering exceptional customer service every single day.
On all orders above £35
When ordering before 9pm
Free exchanges, 100-day return policy
Delivered through Royal Mail
On all orders above £35
When ordering before 9pm
Free exchanges, 100-day return policy
Delivered through Royal Mail
